711 Entrepreneurial Practice (TUT 90)


Entrepreneurial practice is a multi-dimensional concept. To some it is simply the pursuit of an opportunity; to others it could be an innovative business start-up, an invention or re-invention of a product, service or a process or the development of solutions to social, cultural or environmental issues. At its core entrepreneurialism or entrepreneurial action is a mind-set. Entrepreneurial practice covers several different perspectives; economic, management, sociology and psychology. 

The aim of this unit is to enable leaders to explore the principles of entrepreneurial practice, understand the different contexts in which entrepreneurship can flourish and the characteristics of entrepreneurial leadership.